Kevin Karhan :verified:<p><span class="h-card" translate="no"><a href="https://infosec.space/@fennix" class="u-url mention" rel="nofollow noopener" target="_blank">@<span>fennix</span></a></span> on paper they can only do that by economies if scale and streamlined logistics as they like a small crocery buy from the same B2B wholesalers.</p><ul><li>But I do share the same scepticism considering that they individually wrap portion ingredients and thus destroy some scalability advantages.</li></ul><p>In the end ist's convenient numbers' shuffling aka. <a href="https://infosec.space/tags/LyingWithNumbers" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>LyingWithNumbers</span></a> by omnission and sewed data.</p><ul><li>I think if they focussed on the <em>"eat healthier"</em> and <em>'learn cooking basics'</em> part they'd get a far more <em>honest</em> advertising campaign, because that is something they can be objectively way better.</li></ul><p>Also the <em>"carbon-friendlyness"</em> is something with absurdly diverging data for comparison: Shure if people drive a <a href="https://infosec.space/tags/SuperUselessVehicle" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>SuperUselessVehicle</span></a> like an F-350 RAM 3500 just to get a bag of toast and milk, even a Parcel Delivery with a Model T using leaded fuel is emitting less <a href="https://infosec.space/tags/CO2" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CO2</span></a> but if you have their target audience of above-average income city center yuppies that may not even own a car and most likely just a bike if not shop on foot or public transport or a big family buying food in bulk for 2 weeks at a time, this while marketing may become questionable.</p><ul><li>Shure they'll still beat a delivery driver for takeout with an old compact car but they specifically want to say they're <em>'better than grocery shopping'</em> which I'd put into question by my own, I'd say normal grocery buying patterns.</li></ul>